UX Case Studies — Matt Casey

AWS Schedule Management System

AWS Schedule Management System

Problem: Passive educational content yields passive participation which results in lower retention rates. How can we help educators create engaging, low-stakes, and intuitive learning experiences that cater to individual learner needs? How do we sc

Canvas Studio

Accessible design at AWS Training and Certification

Accessibility at AWS

Problem: As Instructure’s flagship product, Canvas, grew in features and it took on new markets, design and development speed slowed, inconsistencies arose and non-functional requirements became a repeated obstacle. This was because hundreds of dif

Instructure Design System

Problem: Teachers were spending too much time grading assignments and quizzes. They needed a way to grade faster and provide meaningful feedback to their students, often away from their desk or office. Goal: Give teachers a way to quickly view

Canvas Speed Grader

AWS Curriculum Management System

AWS Curriculum Management System

Problem: Sales team users want to understand who their existing customers are, their interests and their behaviors. In order to do this, users need to import their customers into Salesgenie. The problem was the existing tool and workflow to impor

Salesgenie List Import Enhancements

Problem: Library users (a target group for the product) want to use our mapping tool to identify opportunities for library growth by comparing their existing patrons’ demographics, behaviors and interests to those of a geographic segment such as th

Salesgenie 360 Mapping Visualizations

Problem: Mom-and-Pop marketing users wanted to a simple platform to create automated, drip email marketing campaigns. We had a self-service email marketing tool, but users relied on our internal teams to build email campaigns for them. The tool w

Salesgenie 360 Email Marketing Tool